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BOOKS ON EXPORT, INTERNATIONAL MANAGEMENT AND DISTRIBUTORS

Success in export can be learned in many ways and experience certainly is the most decisive factor. But learning from others, be it colleagues , university education or reading books from others makes the costs lower and the road to success a lot shorter.

We have made a small collection of very usefull books and we divided them in 3 topics:

  • Export & international strategy. a mixture of books for small as well as multinational companies
  • Managing distributors, a lists of do's and don'ts and most practical advice
  • Intercultural business relations, understanding and using the cultural differencies


Export & International Strategy:
 Franklin R. Root: Entry strategies for International Markets
 C. Jain:  Export Strategy and International Marketing Management
 Zak Karamally: Export Savvy, From Basics to Strategy
 Michael Porter: Competition in Global Industries
and other books
 Maasaki Kotabe and Kristiaan Helsen: Global Marketing Management

Managing Distributors:
 John P. Griffin, International Sales and the Middleman
 Kenneth Rolnicky, Managing Channels of  Distribution
 Vinoo Iyer: Managing and Motivating your Agents and Distributors
 William C. Fath: How to Develop and Manage Successful Distributor Channels in World Markets 

Intercultural Business Relations:
 Geert Hofstede: Culture's Consequences: International Differences in Work Related Values
 Fons Trompenaars and Charles Hampden Turner: Riding the Waves of Culture
 Philippe D'Iribarne: La logique de l'honneur
 Richard R. Gesteland: Cross Cultural Business Behaviour
 Lilian H. Chaney and Janet S. Martin: Intercultural Business Communication
 Nina Jacob: Intercultural Management

 

 

 

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