BOOKS ON EXPORT, INTERNATIONAL MANAGEMENT AND DISTRIBUTORS
Success in export can be learned in many ways and experience certainly is the most decisive factor. But learning from others, be it colleagues , university education or reading books from others makes the costs lower and the road to success a lot shorter.
We have made a small collection of very usefull books and we divided them in 3 topics:
- Export & international strategy. a mixture of books for small as well as multinational companies
- Managing distributors, a lists of do's and don'ts and most practical advice
- Intercultural business relations, understanding and using the cultural differencies
Export & International Strategy:
Franklin R. Root: Entry strategies for International Markets
C. Jain: Export Strategy and International Marketing Management
Zak Karamally: Export Savvy, From Basics to Strategy
Michael Porter: Competition in Global Industries and other books
Maasaki Kotabe and Kristiaan Helsen: Global Marketing Management
Managing Distributors:
John P. Griffin, International Sales and the Middleman
Kenneth Rolnicky, Managing Channels of Distribution
Vinoo Iyer: Managing and Motivating your Agents and Distributors
William C. Fath: How to Develop and Manage Successful Distributor Channels in World Markets
Intercultural Business Relations:
Geert Hofstede: Culture's Consequences: International Differences in Work Related Values
Fons Trompenaars and Charles Hampden Turner: Riding the Waves of Culture
Philippe D'Iribarne: La logique de l'honneur
Richard R. Gesteland: Cross Cultural Business Behaviour
Lilian H. Chaney and Janet S. Martin: Intercultural Business Communication
Nina Jacob: Intercultural Management